Monthly Archives: January 2011

Bait & Switch from Tivo

How did this happen?  How did a high tech entrepreneur with more than 20 years in the trenches get taken in by a classic bait and switch? It’s a sordid tale: Tivo’s home page boldly tells me I’m eligible for … Continue reading

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The Anatomy of a Perfect Landing Page

Great info-graphic with some interesting ideas for landing pages.  Gotta love the “completeness” but if I saw one of my early stage CEOs worrying about what color theme would be most effective, I would know he had way too much … Continue reading

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